Copy of Real Estate writing

Real estate and property copywriting


Real Estate Agents and developers are busy people and are often focussed on selling properties rather than writing about them.  We should all play to our strengths, right?

Every house, apartment or new development has a story - it has features and offers lifestyle benefits - and it is the job of the sales ad or brochure to highlight of all these things.

Why work with me?

  • Write sales copy for the web that attracts potential buyers because it is engaging and compelling.

  • Write evocative and engaging content for marketing collateral (brochures, web pages etc) for property listings and new developments.

  • Can work off floorplans and photographs or visit properties onsite.


Basic sales copywriting (approx. 1,000 characters) for the web starts at $180.00.  This includes x 3 headings suggestions.

Note: For real estate listings, this includes all areas of metro Melbourne except Bayside & Caulfield (as I already have a non-compete and am a loyal Melbourne copywriter).